The Booze-Fueled Battle For Oscars Buzz

The streamers battled it out with crates of artisanal food, top-drawer scotch, and other gifts to draw voters’ attention to their movies. When Nomadland “premiered” (or rather re-premiered) on Hulu, for instance, “Fox Searchlight announced a virtual global premiere. … Invitees to the event were sent the aforementioned crate—stuffed with gourmet cheese, ‘humanly raised’ salami, and trail mix—to enjoy while watching the film.” – Fast Company

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