After being stuck at home, without movie cinemas, for well over a year, it’s time to break out the big bucks for all of the extras. “The expanding appetite for an enhanced theatrical experience has given the film and exhibition business a shot of confidence and a weapon against streamers amid devastation caused by the pandemic. Yet it also means theaters that don’t offer upscale sight and sound, plush seats and other amenities might struggle to lure customers.” – The Hollywood Reporter
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